We are very pleased to welcome Sensalia Labs, with the Iroha Nature brand as part of our portfolio at Comercial Masoliver. This brand, known for its commitment to well-being and personal care, has captivated us with its dedication to offering innovative and quality skin care solutions. Iroha stands out not only for its tested effectiveness, but also for its values: its products are vegan, certified by the PETA organization, biodegradable, carbon neutral and made with a high percentage of natural ingredients. With a fresh and modern image, the brand seeks to connect with those consumers who value both effectiveness and sensorial pleasure in their personal care routine.
This collaboration is very special for us, and we believe that together with the Iroha team we can take the brand to a new level of visibility and distribution in the pharma channel and in some retail clients for Iberia, taking advantage of Comercial Masoliver’s experience in the distribution of Healthcare products.
A few days ago we attended the event that Iroha organised in Madrid to present its new range of products focused on the treatment of spots, with the motto “Fight spots”. The event was also the perfect occasion to relaunch the brand’s new image and was a huge success, bringing together several media outlets and influencers from the world of beauty and personal care.
We are excited to see the brand grow and achieve great milestones together, confident that this is just the beginning of a path full of shared successes.