Masoliver strengthens its presence in the healthcare and personal care sector with the addition of elmex and Colgate Duraphat to its distribution portfolio in Spain in specialized channels. This strategic alliance allows us to continue offering high-quality, scientifically backed products, thus reaffirming our commitment to the health and well-being of consumers.
elmex and Colgate Duraphat, brands with a long history in oral care, belonging to the Colgate-Palmolive group, stand out for their focus on the protection, prevention and solution of oral problems, with advanced formulations backed by scientific studies and recommended by dental professionals.
Through this partnership, from March 1, 2025, Masoliver will distribute the elmex product range throughout the pharmacy and parapharmacy channel in Spain, facilitating consumer access to advanced and complete oral hygiene. Colgate Duraphat will also be distributed in the pharmacy and dental warehouse channels, allowing both consumers and dental clinics to access them.
With more than 45 years of experience in the distribution of prestigious brands, Masoliver continues to strengthen its presence in the Spanish market with innovative and quality solutions in the health and personal care category. The incorporation of the renowned elmex and Colgate Duraphat brands to its catalogue of distribution brands reaffirms its commitment to products that contribute to the well-being of consumers.
For more information on the distribution of elmex and Colgate Duraphat in Spain, do not hesitate to contact us.
